Life Happens

September is Life Insurance Awareness Month. We at First Protective are very proud to partner with Life Happens, a nonprofit organization dedicated to helping Americans take personal financial responsibility through the ownership of life insurance and related products.

Like Life Happens, First Protective seeks to remind people of the important role insurance professionals perform in helping families, businesses and individuals find the insurance products that best fit their needs.

Nearly all of us have firsthand experience with the loss of loved ones, and those who have been around this business for a while have witnessed the incredible power of life insurance in helping to protect the financial security of those impacted by the loss of a family member or a business partner. Sadly, we have also seen the terrible toll that can occur for survivors when appropriate life insurance protection is not made a part of a long-term financial plan.

There’s simply no other product that can do what life insurance can in securing the hopes and dreams of the most important people in our lives. We should all be proud of our roles in reminding those we serve that life is for living, and they should make sure that their loved ones live on…with life insurance.

Throughout September, you’ll see plenty of First Protective promotions around Life Insurance Awareness Month, working with Life Happens and our carrier partners to give you impactful tools to carry this important message to your clients. But let’s remind ourselves that we should consider every day Life Insurance Awareness Day, as we carry out our noble purpose and mission to help those we serve deliver financial security to those they will leave behind.