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Long Term Care

lisa-mccaffertyAmericans are living longer than ever and many people are under the impression that Medicare or Health insurance will cover long term care health costs. Over 40% of Americans over the age of 65 will need to spend some time in a nursing home, adult day care center or rehab facility - the risk is greater than most people realize. LTC is there to protect you, your independence and your assets. You cannot wait until you need it to buy it.

Help your clients take care of each other -Click here to learn more about discounts for couples.

Top Objections to Long Term Care Insurance

  • I don't need it. I'm young and healthy.
  • LTCi only covers nursing homes, and I want to stay in my home.
  • It's too expensive and I can't afford it.
  • I can't depend on it to be there when I need it.
Whatever the myths about Long Term Care may be, it's no secret that the fundamental need for Long Term Care insurance is as strong as ever.  However, conviction and passion for helping your clients protect themselves and their families may not be enough if the myths underlying their objections are not exposed and addressed head on.

Myth: Long Term Care is Just for Nursing Homes

Originally, the primary reason LTCi was created was because it would help cover the high costs of a nursing home. But over the years, the policies have changed dramatically. Now LTCi is a comprehensive product that helps cover the cost of a variety long term care services.  Click here for a real life example of this myth exposed.

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Genworth's Cost Of Care interactive tool:

 

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